Moscow-based non-alcoholic beverages plant Ochakovo launched product exports to Uzbekistan and Kazakhstan. We are talking about the import-substitutions named CoolCola, Fancy and Street soft drinks, the alternatives for Coca Cola, Fanta and Sprite.

"The trend in export markets will proceed simultaneously with the Russian market. We see a very positive trend and are ready to invest in this sector," said Yury Antonov, General Director of Ochakovo.

Production of CoolCola, Fancy and Street began in March 2022. By August, new products were available for sale in all packaging formats previously produced by multinational companies. At the same time, Ochakovo's production capacity reached 125 million deciliters of non-alcoholic fizzy drinks, and CoolCola Zero was also launched on the market.

At the moment, the most promising foreign markets are Kazakhstan and Uzbekistan.

Ochakovo’s soft drinks are being marketed to Uzbekistan in 0.33-liter aluminum cans. Today they are presented in wholesale and retail outlets throughout the country. In the near future, it is planned to bring novelties from Ochakovo to large retail chains in Uzbekistan, such as Korzinka, Makro, Asia and others.

"CoolCola, Fancy and Street are supplied to Kazakhstan in almost all existing formats: in an aluminum can and a glass bottle of 0.33 liters, as well as in PET bottles of 0.5, 1.5 and 2.0 liters. They are sold in wholesale and retail outlets throughout Kazakhstan. Also, drinks are already presented in the Saiman, Arzan and Imran retail chains and others. We see great potential in working in this area," said Yuri Antonov.

CoolCola, Fancy and Street from Ochakovo are classic soft drink flavors. CoolCola is a classic cola, Fancy is a carbonated drink with natural orange juice, Street is with lemon and lime juices and herbal extracts , with the latter two mimicing the colour scheme of Fanta and Sprite.